Blogging is something that is very big on the internet at the moment and there must be hundreds of millions of blogs out there. Of course, some blogs are more popular than others and there are usually reasons for this. If you are looking to create a popular blog, it is important that you know what you will need to do in order to be able to do this and that you know how to do it right. Creating a popular blog will take work and time, so be prepared to put in the work!
The root of a popular blog
This might seem obvious, but the root of a popular blog is actually having great content. Everything on the internet basically revolves around content and the secret to becoming popular will always be to have great content. This means not having average or good content, but actually having something special that people will really want to read and more importantly, share with their friends after they have read it.
Content can of course be a variety of things; it can be text content, video content or even images. However, this is where you should spend most of your time and effort as this is what your blog will become known for. It is therefore best to write about what you know and what you are passionate about.
Good design and structure
One of the things that is often missed out when it comes to having a blog is the design and structure of it. A great design to your blog will of course attract more attention from visitors and will probably give them more faith in what you are saying. However, another thing to bear in mind is the structure of your blog. There are a number of ways to keep people on your blog and keep people reading more. Here are a few of them:
Have popular articles widget: You will see many blogs that actually have a sidebar with a number of widgets in them. One of the most popular widgets is a popular articles widget. This will show people what others have been reading on your blog and often, once they have read the post they are on, they will actually clock through to another post. This process can continue for hours if you have great content.
Incorporate social media: Another thing that you should be putting into the design of your blog is social media buttons. These should be placed on every article or piece of content so that people will be able to share it as quickly as possible. here are a number of plug-ins out there for this if you use popular platforms such as WordPress and you will be surprised at how much extra attention it will generate.
Master your comments section
Most blogs will allow their visitors to comment on the content that is on the blog. There is a few things that you can do here that will allow you to really master bringing those extra visitors to your site and getting that extra bit of visitor interaction. Here are a few of them:
Add a subscribe to blog comments feature: This is a great way to get people coming back to your website and there are plug-ins out there for this. Basically, this will mean that when a visitor leaves a comment on your website, they will be asked if they want to subscribe. If they click yes, they will be notified by email if anyone else leaves a comment. This will often bring visitors to your site time and time again.
Use threaded comments: Threaded comments are a great way to get people talking on your website and therefore keep interest. Threaded comments basically allows people to reply to each other and comment on other peoples comments. This will allow people to essentially chat on your blog and will keep them interested.
Get a Facebook and Twitter account
For some reason, a lot of blogs actually miss out this tip and it is one of the most important tips out there. Any blog should have their own Twitter and Facebook profile and for maximum results, you should add a ‘Like’ and ‘Follow’ button to your actual blog. You should keep followers updated about the content on your blog and post an update with a link whenever new content is published. You will find that if you add great content to your blog, you will get a lot of followers pretty quickly. This will mean that they will often click links that you post and come back to your website. They will then share it with their friends if they like what they read and increase popularity even further.
Use social bookmarking websites
This is a really big thing when it comes to blog content now and using sites like StumbleUpon will dramatically increase the amount of blog popularity and visitors that you get. All you have to do is to make an account with websites such as Digg, StumbleUpon, Reddit etc and submit any content that you have added to your blog yourself. You will soon find that people will stumble on it using these sites and if it is great content, it will get shared and liked.
There are blogs out there that will get a significant percentage of their visitors using these kinds of websites and you can too if you have great content. You should also add a StumbleUpon button to your site, as well as Digg button so that visitors are able to add your content to these websites too.
Basically, this is everything that you would have to do to build a popular blog. You need to make sure that your content is extra special and that you give people a way to share the content. SEO is also beneficial but will often be done itself through people linking to your great, popular content.