Facebook is one of the best ways of getting your website or your content out there for the world to see as you can instantly connect with millions of people. However, there are some Facebook marketing tactics that you might not be aware of and you really should not be missing out on them as they are extremely valuable.
- Facebook Website Insights – One of the tactics that you should really be taking advantage of is something called Facebook Insights for your website. What this allows you to do is to actually collect information about the content that people are sharing on your website. There are a variety of things that you can collect information about including user demographics, likes and much more.
The great thing about this is that it is extremely easy to set up and only takes a few minutes. All you have to do is go to Facebook.com/insights and add the HTML data that is provided to your website header.
- Facebook Comments – This is something you really shouldn’t be missing out on if you have a website as it means that your website will get a lot more exposure. By simply installing the Facebook comments system on your website, you will be able to allow people to comment on your posts using their Facebook login information. The great thing is that when this happens, not only will the comment appear on your website, but it will also appear in your friends news feeds for all of their friends to see. This is a great opportunity for viral Facebook marketing.
- Facebook Local Business Listings – Many people don’t know about this trick and it is well worth taking advantage of. If you own a small business, then you might have noticed that Facebook actually generates pages for these businesses without even altering you. This is a great thing for your presence online and you can actually go and edit these pages yourself. All you need to do is click the edit button on the page and you can add a variety of information. These pages are usually high ranking in the search engines which is great too.
These are methods that should be being taken advantage of by almost all business owners out there and there are many more if you look around too.